Hi, I'm Michael, conceptual creative, designer & art director, working @ Jung von Matt/Hamburg. Beforehand I graduated with honours from studying communication design and brand development at the HAW Hamburg Department Design program.

Unbenannt-2

JAN 2016 — current
Art Director ⋅ Jung von Matt/Hamburg, Germany
Clients: OTTO, Innogy Consulting, Nivea, OBI, Jim Beam, WWF, MAN, move24

JAN 2015
Bachelor of Arts ⋅ Degree with Distinction & Gold @ ADC Germany.

JAN 2014 — JAN 2016
Junior Art Director ⋅ Jung von Matt/Hamburg, Germany
Clients: SIXT, Nivea, Zalando, Rivella, OBI, home24, Edeka, Jim Beam, WWF and Netto.

AUG 2013 — JAN 2014
Creative Intern ⋅ Jung von Matt/Hamburg, Germany
Clients: SIXT, General Electrics, Zalando, Rivella, OBI, Rockwool, WWF and Rivella.
Got my first Cannes Gold Lion.

FEB 2011 — 2015
HAW Hamburg, University of applied sciences ⋅ Student

AUG 2010
Bischöfliches Gymnasium Josephinum, Hildesheim

AUG 2008 - AUG 2010
KBF ⋅ Begabtenförderung Hildesheim, Niedersachsen (gouvermental scholarship system for design)

My principals

Good Design is based on content. It casts the fundament on which every idea can be build on.

Good Design works interdisciplinary. A substantial design concept attracts people in each media equally strong.

Good Design establishs a universe in your brain. Fascinating people while strengthening brands with creative and intelligent concepts is what I'm aiming at.

Good Design makes people move. It makes them feel and forces them to do something.



Skills

Very good knowledge of Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Cinema 4D and Blender. Good knowledge of FinalCut, Adobe After Effects, HTML/CSS (see this Webpage). basic knowledge of JavaScript, Qbase and Audacity.


Language Skills

Deutsch ist meine Muttersprache. I am fluent in English. Mon français est bien.


Selected Clients

MAN ⋅ Mercedes ⋅ Nivea ⋅ Sixt ⋅ BVG (urban transportation company) ⋅ Innogy Consulting ⋅ Otto ⋅ Netto ⋅ Rivella ⋅ OBI ⋅ Tchibo ⋅ Zalando ⋅ WWF ⋅ General Electrics ⋅ Haribo ⋅ HFMT Hamburg ⋅ HAW Hamburg ⋅ Freie und Hansestadt Hamburg ⋅ Jim Beam

Selected Articles.

HAW - Online News
"... In Verbindung mit neuen Technologien können darüber hinaus Marken flexibel ihren Nutzwert kommunizieren, und so in einer immer komplexer werdenden Welt einen positiven Beitrag zur Orientierung leisten, der weit über die rein werbliche Kommunikation hinausgeht."
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Digital up Magazine NO1
"...His approach is interdisciplinary - by combining advertising and branding design, he creates attractive campaigns for various clients. ..."
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Hamburger Abendblatt
"... Ein Designer ist mehr als der Beherrscher von Programmen und Kenner von Schriften und Farben. Er bringt die nötige Kreativität, manchmal eine Prise Kunst ein ..."
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Impetus Magazin
"... „Renovated Billboards“ lief auf allen Festivals dieser Welt und hat höchste Auszeichnungen errungen - inklusive dem Höhepunkt des Goldenen Löwen. Das ist natürlich ein Best-Case."
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ADWEEK
"Brilliant Outdoor Ads That Rocked the Real World in 2014 Beautiful, subversive, playful and magical"
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creativebloq
"...While the billboards are beautifully minimalist, it's the location that turns them into something truly special - and so the agency had to put a lot of work into finding the right ones..."
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freshome
"Thus, standing clean and clear from messy fonts and layouts, the chosen campaign integrated renovated areas of old houses and buildings that are close to OBI stores, with a chosen billboard sized area for the restoration, including the “Renovated with OBI” message. ..."
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creativity-online
"... Peeling paint and crumbling facades were spruced up attractively, showing exactly how renovating a home can make a difference."
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dailybri
"... The pictures are most likely designed to let us know just how incredibly fruity Haribo Gold Bears really are – as fruity as if you were eating fruit for real. ..."
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designmadeingermany
"... Die verführerisch minimalistische Printkampagne zeigt auf überraschende Art und Weise die fruchtige Frische der Goldbären von Haribo. Die Goldbären selber sind echte Früchte."
read more →

Awards & Commendations

↓ 2016
Cannes Lions
• Shortlist ⋅ Promo & Activation ⋅ Ambient
One Show
• Merit Award ⋅ Experimental ⋅ Guerilla
• Merit Award ⋅ Media ⋅ Installations & Ambient
• Merit Award ⋅ Branded Entertainment ⋅ Campaign
• Merit Award ⋅ Experimental ⋅ Guerilla
Art Directors Club|Germany
• Gold Winner ⋅ Corporate Identity
• Bronze Winner ⋅ Promotion ⋅ Aktion
• Merit Award ⋅ Event ⋅ Charity Event
Eurobest
• Silver Winner ⋅ Design
• Finalist ⋅ Use of Ambient
• Finalist ⋅ Outdoor
New York Festivals
• 4 x Finalist ⋅ Outdoor ⋅ Billboards / Installations
• 3 x Finalist ⋅ Design
• Finalist ⋅ Civic & Social Education

↓ 2015
The Intercontinental Advertising CUP
• Winner ⋅ Products & Services ⋅ Best of Household
• Nominee ⋅ Media ⋅ est of Outdoor
Eurobest
• Shortlist ⋅ PR
CLIO Awards
• Bronze ⋅ Out of Home ⋅ Ambient
Golden Award of Montreux
• Finalist ⋅ Advertising - Print
Cannes Outdoor Lions Exhibition
@ Museum für Kunst & Gewerbe, Hamburg

↓ 2014
Cannes Lions
• Gold Winner | Outdoor | Adapted Billboards & Outdoor Posters
• 3x Shortlist | Outdoor | 3-Dimensionally Crafted Poster Work
• Shortlist | Use Of Promo & Activation | Ambient
One Show
• Silver Pencil Winner | Design | Outdoor - Series
• Merit Award | Advertising: Outdoor | Innovationr
Art Directors Club ⋅ Europe
• Nominee | Grand Prix
• Gold Winner | Print | Poster Advertising
• Silver Winner | Promotions | Ambient Media
• Nominee | Promotions | New Use of Media
Art Directors Club, Germany
• Silver Winner | Out Of Home: Ambient
• Bronze Winner | Innovation in Outdoor
• Merit Award | Innovative Use of Outdoor
LIA - London International Awards
• Gold Winner | Billboard | Consumer Campaign
• Silver Winner | Billboard | Innovative Use of Billboard
• Finalist | Non-Traditional | Retail
Eurobest
• Gold Winner ⋅ Outdoor Campaign ⋅ Adapted Billboards&Posters
• Silver Winner ⋅ Design ⋅ Installation
• Bronze Winner ⋅ Promo & Activation
• Shortlist ⋅ Promo & Activation ⋅ Use Of Print
• Shortlist ⋅ Media ⋅ Use Of Ambient Media
New York Festivals
• Silver Winner ⋅ Outdoor ⋅ Use Of Medium
• Silver Winner ⋅ Outdoor ⋅ Ambient: Products & Services
• Bronze Winner ⋅ Outdoor ⋅ Craft
• Bronze Winner ⋅ Design ⋅ Use Of Medium: Graphic Design
• Finalist ⋅ Outdoor ⋅ Billboards / Installations / Posters
• Finalist ⋅ Direct & Collateral ⋅ Products & Services
CLIO Awards
• Shortlist ⋅ Innovative Media ⋅ Innovative Media: Product / Service
• Shortlist ⋅ Direct ⋅ Out Of Home: Product / Service
Golden Award of Montreux
• Finalist ⋅ Digital: E-Content
• Finalist ⋅ Advertising - Print
• Finalist ⋅ Advertising
• Finalist ⋅ Design
Lürzer's Archive
• Vol. 4/2014 ⋅ Published
Visual Leader ⋅ Germany
• Lead Award ⋅ Nominee ⋅ Campaign of the Year ⋅ Advertising

↓ 2013
Art Directors Club ⋅ Germany
• Silver Winner ⋅ Print

Talks & Features

Features

Zeit ⋅ Der Spiegel ⋅ Fubiz ⋅ ADWEEK ⋅ Bild ⋅ Focus online ⋅ RTL ⋅ Die Welt ⋅ Tagesspiegel ⋅ Design made in Germany ⋅ Page ⋅ Slanted ⋅ GuteWerbung ⋅ Trendhunter ⋅ Creativity Online ⋅ Dezeen ⋅ Huffington Post ⋅ DesignTAXI